Unlock instant visibility, qualified leads, and stronger ROI with high-performance Google Ads campaigns, professionally managed by Phoenix Wolf. Based in Melbourne and trusted by businesses across Australia and beyond, we design strategy-led campaigns that convert attention into action. From lead generation to ecommerce growth, our team builds performance-focused ad strategies that deliver real results, not just clicks.
Google Ads (previously known as Google AdWords) is a powerful pay-per-click (PPC) platform that puts your brand in front of potential customers exactly when they’re searching for your products or services. With the right targeting, ad creative, and bidding strategy, it’s one of the fastest ways to drive qualified traffic and increase conversions. As a senior-led Google Ads management agency based in Melbourne, Phoenix Wolf specialises in building strategy-first campaigns that go beyond impressions — we focus on ROI. From keyword research to ad copywriting, bid management, and negative keyword filtering, our PPC specialists tailor every campaign to align with your business goals.
Whether you’re a local business looking for more leads or an ecommerce store scaling across Australia, our Google Ads experts manage every step – so you can focus on growth, not guesswork.
If your business is struggling to rank organically — or you want faster results — running a Google Ads campaign can help you reach high-intent users who are actively searching for what you offer. Paid search gives you immediate visibility, control over budget, and measurable outcomes.
Whether you’re targeting local customers in Melbourne, Sydney, Brisbane or expanding internationally, our team ensures your campaigns are precisely tailored to reach the right audience at the right time — with the right message.
Partnering with a Google Ads specialist ensures your campaigns are efficient, data-driven, and aligned to business goals – with no guesswork.
We don’t just set and forget. Our team builds intelligent, conversion-focused campaigns that are refined daily based on performance data.
We begin by developing a tailored Google Ads strategy that aligns with your unique business goals, audience intent, and funnel stage. This ensures every campaign is built to drive real results - not just impressions.
We perform in-depth keyword research to uncover high intent search terms, competitor gaps, and long-tail opportunities that boost relevance and lower cost per click (CPC)
We create compelling ad copy that grabs attention, matches user search intent, and improves Quality Score, ensuring your ads get seen by the right audience.
We closely manage your bids, budgets, and delivery settings to ensure you’re getting the most out of every advertising dollar – with no hidden spend or surprises.
We run continuous A/B testing on ads, audiences. And bidding strategies to find what works best. Every decision is data-backed and performance-optimised.
We proactively add negative keywords, exclude low-performing placements, and optimise for conversions to eliminate wasted ad spend.
You’ll receive transparent, easy-to-understand reports with clear metrics, performance insights, and recommendations – so you always know what’s working.
Explore our integrated SEM services – including Search, Shopping, Display, YouTube and Discovery – for full-funnel visibility and performance.
If you rely on digital channels to generate leads, bookings, or online sales, Google Ads is one of the most effective ways to connect with high-intent customers who are actively searching for what you offer. Whether you’re a local service provider in Melbourne, a national eCommerce brand, or a B2B company targeting niche industries, Google Ads gives you full control over when, where, and how your business shows up in search, helping you get in front of the right people at the right time.
With precise targeting, data-driven optimisation, and measurable outcomes, Google Ads can help you:
Capture leads at the moment of intent
Drive website traffic and online conversions
Scale brand awareness across search and display
Retarget users who didn’t convert the first time
Launch new products or services with instant visibility
Our Melbourne-based Google Ads specialists tailor campaigns to your business model, goals, and budget, whether you’re focused on local growth, national scale, or international markets. Backed by clear reporting and continuous optimisation, we ensure your campaign doesn’t just run – it performs.
Absolutely. Combining SEO and Google Ads is one of the most powerful digital marketing strategies available, giving you both immediate visibility and long-term organic growth.
While SEO focuses on ranking for long-term keywords and building authority, Google Ads lets you instantly appear at the top of search results – especially for competitive or high-converting terms.
More real estate on Google (paid + organic listings)
More data to refine keyword targeting and messaging
Customers at every stage of the funnel, from awareness to conversion
We often run integrated campaigns that use SEO to attract evergreen traffic, and Google Ads to fast-track results or support high-intent commercial keywords. Want to go further? Our SEO services are designed to complement your paid search strategy – giving you a full-funnel search presence that works smarter, not harder.
We’re not just another marketing agency. As a Melbourne-based team of certified Google Ads professionals, we deliver campaigns that focus on performance, transparency, and return on investment.
Want more from your digital marketing? We also provide social media advertising, website design and development, and other complementary services.
Real results start with real conversations. From strategy to SEO, ads to design — we’ll help you find the smartest path forward, with a team that’s in it for the long haul.
We plan, create, and manage Google Ads campaigns to help businesses drive qualified traffic and increase conversions. From research and creative to budget optimisation, our team handles the full process — while keeping you informed every step of the way.
There’s no fixed number — your monthly ad spend should reflect your industry, goals, and competitiveness. We help clients set efficient budgets based on their customer acquisition targets and average cost-per-click.
Absolutely. While we’re based in Melbourne, we manage Google Ads campaigns for clients across Australia — including Sydney, Brisbane, Adelaide, and Perth — as well as international businesses. We tailor strategies to your specific region and audience.
It depends on your goals and monthly ad spend. We tailor packages to suit your needs and always aim to deliver more value than we cost. We also provide recommendations on how to align spend with expected results.
Many businesses see results within a few days of launching. That said, the strongest performance usually builds over 30–60 days as we gather data, refine targeting, and optimise performance.
We support a wide range of industries — including eCommerce, trades, SaaS, health, education, real estate, and professional services. Whether you’re a startup or an established brand, we build strategies to fit your market and growth goals.
Yes. When managed well, Google Ads can be highly effective for small businesses with limited budgets. Our strategies focus on location targeting, long-tail keywords, and conversion-led optimisation to get you more from every click.
Yes. Google Shopping is ideal for eCommerce brands. We manage your product feed, optimise product titles, and run high-performance campaigns to help you boost sales directly from search.
Yes — Phoenix Wolf is a full-service digital marketing agency. We offer:
• SEO Services
• Social Media Advertising
• Website Design & Development
• Analytics & Conversion Optimisation (CRO)
Yes. You’ll receive transparent monthly reporting covering performance metrics like impressions, clicks, CTR, conversions, and cost-per-acquisition — along with our expert insights and optimisation roadmap.
If your customers are using Google to search for your product or service — and you want scalable, trackable growth — Google Ads is likely a smart investment. We offer a free discovery call to explore whether it’s the right fit for your goals.
Working with an experienced Google Ads specialist means fewer mistakes, better results, and lower cost per lead. We handle bid strategies, negative keywords, performance data, and optimisations — so you can focus on running your business.
Successful campaigns are built on clear goals, sharp keyword targeting, engaging creative, and continual testing. Our specialists also focus heavily on conversion tracking to ensure your ad spend is working hard for your business.
No. We operate on flexible month-to-month agreements and let our results speak for themselves. Our clients stay with us because of performance, transparency, and service — not contracts.
Definitely. We work with startups regularly and can assist with everything from account setup and tracking to campaign strategy and creative — setting you up with a high-impact launch.
Get expert insights, custom targeting, and real ROI – starting with a free strategy call. No fluff. Just results that convert.
Phoenix Wolf – Powering Your Business Toward Growth
